This is the Privacy Policy of ALTA TALENT INC and MFLIX and it's various versions including MFLIX web version (hereinafter collectively referred to as "MFLIX", "us", "we", or "our") and is incorporated into and is subject to our Terms of Use. In this Privacy Policy, we refer to our products and services as the "Service". Please read on to learn more about our data collecting and handling practices. Your use of the Service signifies that you agree with the terms of this Privacy Policy.
If you have any questions about this Policy or do not see your concerns addressed here, please contact us by email at service@altatalentusa.com
MFLIX collects information about you as described below. As set out below in more detail, we use and in specific cases combine that information to operate, tailor content, personalize and adjust and improve our Services, and to send you messages or personalized information about our games, your scores, new features and more, including for marketing and promotional purposes in accordance with your preferences.
Information You Give Us: When you register for and/or use our Services (for example, when you create an account to access our Services, populate your in-app profile, communicate with other users of our Services (e.g. through in-game chat or forum posts), contact our customer service or participate in any sweepstakes, contests or promotion), we collect and store any information that you give us. This information may also include information you provide through single-sign-on processes (such as through Facebook), including account name or account number (e.g. your userID), email address or other identifiers needed to link your online account with our Services.
Creation of a MFLIX account. We will collect certain information from you during the registration/ sign-up process for the Services. This may include information like your name, locale, phone number, or email address.
Your content. Our Services may allow you to create, upload or share content such as text, images, audio, your profile information (such as your avatar name and appearance) or other content you create when you play our games or otherwise use our Services.
Facebook Connect, Game Center, and Google+: You may be able to log in to our Services using sign-in services ("Social Login") such as Facebook Connect, Apple's Game Center, or an Open ID provider. These third party Social Login platforms will authenticate your identity and provide you the option to share certain personal information with us such as your name or email address to pre-populate our sign up form. Social Login platforms like Facebook Connect give you the option to post information about your activities on our Services to your profile page on such Social Login platform to share with others within your network.
We may collect and record information through the relevant Social Login platform in accordance with the policies and terms of that Social Login platform. The information we collect when you connect your user account to a Social Login platform may include: (1) your name, (2) your Social Login's user identification number and/or user name, (3) locale, city, state and country, (4) email address, (5) profile picture or its URL, and (6) the Social Login's user identification numbers for your friends that are also connected to MFLIX app(s).
Invite a Friend: MFLIX may offer you the opportunity to invite your contacts from a Social Login platform (such as your Facebook friends) so that those contacts can be located in MFLIX apps and/or you can invite them to join you in our games. Such contact information will be used only for the purpose of sending the invitation to the addressee(s).
Interaction with Customer Service: We may collect your email address and any other personal information you provide to us when you contact our customer service or otherwise communicate with us.
User ID: When you register to use the Services, we create a unique user ID to track your use of our Services. Specifically, this unique user ID is stored in connection with your profile information to track the MFLIX games you are playing.
Game Data Collection: We collect gameplay information about how you use and play our games. For example, we automatically collect data such as your game session time, your in-game interactions (including with other players, where applicable), in-app purchases that you may make, resource events such as the acquisition or spend of in-game virtual currencies by you, progression events that are used to mark your progress or movement within the game (e.g. achievements) and install timestamps. This information may be associated with your user ID, IP address or device ID for the purpose of providing you our Services and improving and personalizing them, or to make inferences regarding your preferences, predispositions, behavior, abilities and aptitudes. With your consent, we will also collect your exact or precise location so that we are able to match you with other players in your area.
Mobile Analytics: Like most mobile applications, we use mobile analytics tools to collect certain information about your usage of our mobile applications and games, as well as on your device and the health of our Services to allow us to better understand the functionality of our Services on your device and for app optimization purposes. Such tools may record information such as how often you use the application or game, feature usage, gameplay and usage statistics, events that occur within the application or game, aggregated usage and performance data, and where the application or game was downloaded from (i.e. which application store).
We do not link the information we store within the analytics software to any information that personally identifies you within the mobile application.
We will not rent or sell your information to third parties (or the group of companies of which MFLIX is a part) without your consent, except as noted in this Privacy Policy. Parties with whom we may share your information:
We may share User Content and your information (including but not limited to, information from cookies, log files, device identifiers, location data, and usage data) with businesses that are legally part of the same group of companies that MFLIX is part of, or that become part of that group ("Affiliates"). Affiliates may use this information to help provide, understand, and improve the Service (including by providing analytics) and Affiliates' own services (including by providing you with better and more relevant experiences). But these Affiliates will honor the choices you make about who can see your contents.
We also may share your information as well as information from tools like cookies, log files, and device identifiers and location data, with third-party organizations that help us provide the Service to you ("Service Providers"). Our service Providers will be given access to your information as is reasonably necessary to provide the Service under reasonable confidentiality terms.
We may remove parts of data that can identify you and share anonymized data with other parties. We may also combine your information with other information in a way that it is no longer associated with you and share that aggregated information.
Parties with whom you may choose to share your User Content:
Any information or content that you voluntarily disclose for posting to the Service, such as User Content, becomes available to the public. With this feature, MFLIX can be protected from exhibitionism. Once you have shared User Content or made it public, that User Content may be re-shared by others.
If you remove information and contents (e.g. Screenshots, etc.) that you created on the Service, copies may remain viewable in cached and archived pages of the Service, or if other Users or third parties have copied or saved that information (e.g. Google, etc.).
We use or may disclose your personal information only as follows:
To verify your identity;
To share your Profile with others on the service;
To allow your use of certain features of the service that may be offered from time to time.
To provide you with relevant content that you requested, using information that you allow us to collect from you or that you provide to a social media provider with which your MFLIX account is connected, such as information regarding your and your MFLIX contacts' respective locations;
When we have a good faith belief that the law, any legal process, law enforcement, national security or issue of public importance requires disclosure;
You can always control what information you choose to share with us on the Service. To do so, you can change your settings in the Service or in your mobile device. Alternatively, you can remove the Service from your mobile device entirely.
You can remove your data anytime you want. If you ask us to delete your account, we will use commercially reasonable efforts to remove your data from our servers.
Any personally identifiable information that (i) you share in text messages, photos, videos or otherwise in or through the MFLIX application with other users, or (ii) submit on a blog, bulletin board or chat room on our website or elsewhere, can be viewed and used by others, including to send you unsolicited messages or to commit identity theft. MFLIX is not responsible for any use or misuse of your information that might result from your disclosure of information.
If you accessed a website, product or service provided by a third party, including through the Service or MFLIX website, such third party may also collect information about you. Please see the privacy policies of each such third party for more information about how they use the information they collect. This Privacy Policy does not apply to any exchange of information between you and any third party.
Protecting user privacy and personal information is a top priority For ALTA TALENT INC and MFLIX. We make substantial efforts to ensure the privacy of all personally identifiable information you provide to us. Access to all personally identifiable information is restricted to those ALTA TALENT INC and MFLIX employees, contractors, agents and third-party service providers who need to know that information in order to provide, operate, develop, maintain, support or improve the Service. ALTA TALENT INC and MFLIX uses password protection, access logs, and system monitoring to safeguard the confidentiality and security of all member information.
Your information may be stored and processed in any country in which ALTA TALENT INC and MFLIX maintains facilities. In this regard, or for purposes of sharing or disclosing data as described in this Privacy Policy, ALTA TALENT INC and MFLIX reserves the right to transfer information outside of your country. By using the service, you agree to any such transfer of information outside of your country.
The Service is not directed to children under the age of eighteen (18) and we do not knowingly collect personally identifiable information from children under the age of eighteen as part of the Service. If we become aware that we have inadvertently received personally identifiable information from a user under the age of eighteen as part of the service, we will delete such information from our records. If we change our practices in the future, we will obtain prior, verifiable parental consent before collecting any personally identifiable information from children under the age of eighteen as part of the Service.
If you wish to use any of the rights described below, you may contact us at any time by emailing us at service@altatalentusa.com. We process and answer your requests without undue delay and in any event within one month of our receipt of the request unless a longer period is required due to the complexity of the request. In this case, our response time can be up to three months in total as permitted by Article 12 of the GDPR.
1. Right to request access
You have the right to request access into the data that we are processing on you, see Article 15 of the GDPR, including information about:
the purposes of the processing
the categories of personal data concerned
the recipients or categories of recipient to whom the personal data have been or will be disclosed
2. The right to object
You have the right to object to our processing of your personal data on grounds relating to your particular situation when the data are processed based on the balancing-of-interest rule in Section 6(1)(f) of the GDPR, see Article 21 of the GDPR. In this case, we will cease the processing unless there is compelling legitimate grounds for the processing which override your interests, rights and freedoms or if the processing is necessary for the establishment, exercise or defense of legal claims. You have the right to object to our processing of your personal data for direct marketing purposes at any time. We will cease the processing of your personal data for this purpose after the objection. Please note that if you exercise this right, your user license to use the Service will cease automatically.
If you have any questions about this Privacy Policy, please contact us at service@altatalentusa.com. Any personally identifiable information provided in connection with inquiries related to this Privacy Policy will be used solely for the purpose of responding to the inquiry and consistent with our Privacy Policy.